TUI Launches Six New Direct Routes to Ski Resort Sälen

One of Sweden’s biggest tour operators, TUI, is expanding its offering at Stockholm Arlanda, Göteborg Landvetter and Malmö Airports.

With the current situation, many people are taking holidays nearby. The Swedish tour operator TUI, part of the German TUI Group, is launching a long-term investment to expand its offering from sun and sea travel to include ski trips to the mountains of northern Sweden. The tour operator is launching six new domestic routes to Sälen in partnership with Scandinavian Mountains Airport, beginning in December. 

The new routes will depart from Stockholm, Gothenburg and Malmö twice weekly between December and March, as well as on select dates from Norrköping, Ängelholm-Helsingborg and Växjö. 

“We are delighted that TUI has chosen to invest in Sweden’s domestic market with new direct routes to the ski resort Sälen and sees new opportunities in these challenging times,” says Elizabeth AxteliusDirector Aviation Business at Swedavia.

“Health and safety are our highest priority, and in addition to the Public Health Agency of Sweden’s recommendations, we comply with international rules in the aviation industry. We have introduced a number of infection prevention measures as well as additional safety measures such as a recommendation for face masks, in order to create a safe, secure environment for passengers and employees at all of our airports,” Elizabeth Axtelius adds.

“Ski trips are something we have long been looking to launch, and now we saw an opportunity. We hope that many of our customers will appreciate the chance to conveniently fly non-stop with us to one of the most popular ski resorts in Sweden. Sälen offers activities in the fresh mountain air – I think many people are longing for this,” says Tommy Serban, Commercial Director at TUI.

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