British airline bmi regional has announced the appointment of Air Dolomiti as its new General Sales Agent (GSA) in the Italian market.
The partnership, effective immediately, will task Air Dolomiti with growing bmi regional’s presence in the Italian market by supporting its regional sales and marketing activity.
There is already a perfect synergy between the two brands, marking the potential for extensive European growth; Air Dolomiti is part-owned by bmi regional’s code-share partner Lufthansa and operates a network of services from bmi regional’s hub at Munich.
Jochen Schnadt, chief commercial officer of bmi regional, commented:
“We are delighted to be working with Air Dolomiti, a company which shares our commitment to providing a quality product and excellent customer service. We believe that Air Dolomiti’s extensive network and knowledge of the market, in addition to complementing our existing trade relationships, will enable us to continue to improve our product offering for the Italian market and grow our customer base in Italy.”
“I’m glad bmi regional has chosen us as a partner. Having bmi regional as a client is a privilege and also an opportunity for Air Dolomiti to grow professionally, therefore we are pleased to make our experience available to this important airline” added Paolo Sgaramella, Vice President Commercial of Air Dolomiti.