EL AL Israel Airlines continues its renewal momentum, while addressing the competitive arena on routes to Europe and North America, and introduces a new pricing model for Economy Class tickets to all European destinations, enabling passengers to customize their flight package and fly at attractive rates.
Following the strategic goals to expand the network route to North America, the Company announces the launch of a nonstop flight – Tel Aviv-San Francisco. The flights are scheduled to operate 3 times weekly on the new Dreamliner aircraft, as of Q4 2018.
The new model for the European destinations is based on 3 different family branded fares: Classic, Flex , Lite.
The new model will also include UP`s 5 destinations: Larnaca, Kiev, Budapest, Prague and Berlin.
Moreover, EL AL 737-800 aircraft flying to Europe will offer a new, gradually implemented, seating configuration; Economy Class seats will be replaced by new, comfortable slim seats, Business Class seats will also be replaced and a USB socket will be installed in each seat (in all classes of service). In addition, EL AL’s 737 aircraft will introduce a gradually implemented innovative Internet service onboard that will enable passengers to enjoy wifi during the flight.
The new configuration of EL AL`s aircraft will be completed during 2019.
David Maimon, President & CEO of EL AL:
“EL AL continues to innovate while adapting to the growing competition on flights to Europe, both among leisure and business travelers. Among leisure travelers, price is now a critical factor. At the same time, the business passengers is interested in products that offer maximum flexibility, schedules that are best-suited for business activities, business class service and more.
Today, we are launching a new pricing model to all of EL AL’s European destinations for Economy Class product, while maintaining the highest standards. The new model will allow EL AL passengers to fly at attractive prices and choose, with complete transparency, the flight package that best suits their needs. The Business Class offering will not change.”
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